Things I've Done for Pay

Payoff, Inc. DBA Happy Money
02/2014 to Present

Happy Money is a financial company that combines psychology and money to help people live happier lives. Happy Money is made up of Payoff (our credit card refinancing loan) and Joy (our app focused on improving happiness and giving useable, personalized money advice).

Since I've been at Happy Money, I've had many jobs but only two titles:

Content Manager
July 2017 to Present

Content Specialist
February 2014 to July 2017

I was the 13th employee at Happy Money, way back when it was still just Payoff, and in my time here, I've written a metric ton of words. So to save you from having to read all those bullets down there (because who has that kind of time? Not you, hypothetical reader), think of any and all situations in which your company could need something written. Got it? Great. I've done all of those for Happy Money.

What I've Done at Happy Money

Advertising/Media

• Direct Mail — Created and iterated direct mail campaigns for pre-approved future Members across multiple campaigns

• Ads — Strategized and wrote social (Facebook and Instagram), Google search and Gmail ads

• Radio Ads — We ran a few radio ads on iHeartRadio. I wrote them. And you can listen to them on the Sounds page

• Websites — Optimized multiple websites and landing pages for increasing loan applications, app downloads, or article read

• Video Scripts — Wrote, co-wrote or edited all video scripts for Happy Money. Watch a few on the Videos page

• Press Releases — Wrote and edited various press releases to increase reach

• Email Campaigns — Wrote and strategized email campaigns to improve financial literacy, decrease charge-offs, get people to reapply for a loan or download our new app, and more

Blogs

• Manage Freelancers — Coordinated, assigned stories to, took pitches from and processed payroll for a team of freelance writers for our old blog, Payoff Life (R.I.P.)

• Blogs Posts — Wrote and edited blog posts focused on the topics of money, happiness, and psychology

• WordPress Management — Scheduled, published, and optimized SEO for our multiple Wordpress sites. Mildly fluent in HTML, enough to fix small things. Fully fluent in googling and asking for help

Product

• The Loan Application — Continuously iterated on the loan process to increase application completions and accepting of offers

• Emails — Wrote all sorts of emails to get people to do all sorts of things – "Finish Your Loan Application," "Our Privacy Policy Has Changed," "Joy Has A New Update," etc.

• The App — Handled all copy for our app, Joy, including chatbot conversations, on-boarding, release notes and any other in-app copy

• Our Newsletter — Sourced and wrote a weekly newsletter focused on finance, happiness, and psychology

Social Media

• Social Media — Planned, researched, wrote, and scheduled social media posts and strategies across Facebook, Twitter and Instagram. And Pinterest once.

General

• Multiple Team Collaboration — Worked in cooperation with multiple teams across Happy Money – Marketing, Product, Science, Member Experience, HR, Design, Data, Compliance – on a variety of team specific projects

• Science — Helped the Science and Data team channel their research and findings into understandable and easily digestible pieces of content, like with Acute Financial Stress or The Financial Personality Quiz

• Style Guides — Created writing style guides for Happy Money, Payoff, and Joy

Culver Careers
San Diego, CA
08/2012 to 01/2014
 

Executive Recruiter
Culver Careers is a third-party recruiting firm specializing in sales positions across the country.

What I Did at Culver Careers

• Sourced, assessed, and presented candidates to hiring managers — worked with the candidates and hiring managers throughout the hiring process — negotiated salaries

• In charge of office Facebook and Twitter accounts, sending out company-wide emails on behalf of the office, and writing job postings to attract qualified candidates

• Contacted companies' decision makers to generate new business

• Contacted possible candidates to evaluate their skills and if they would be a fit for career positions

• 50+ outbound calls a day

• Three-time Quota Buster Club

Education

Harvard University Cambridge, MA
May 2010

Bachelors Degree in Psychology
Secondary in Environmental Science & Public Policy

Things I Did Besides All The Booklearnin'

• 4-year starting placekicker and kickoff guy on Harvard’s Football Team

• Two-time All-Ivy — School record for most field goals in a season: 13 — Led Ivy League in kickoff average, distance, and touchbacks all 4 years — Back-to-Back Ivy League Champions: 2007 & 2008

• Worked as a Recruiting Associate in the football office — Helped coaches evaluate potential recruits on athletic and academic merit — Coordinated visits and led tours of the athletic facilities as well as the campus — Managed the recruiting database

Miscellaneous Specialties