Here are some of the direct mail campaigns I worked on at Payoff/Happy Money. For clearer images and more details, click the pictures. Or you could rack up a bunch credit card debt and get one in the mail sooner or later.
Nice to Meet You
Since no one had really heard of Payoff before, this batch of direct mail was focused on introducing Payoff, our loan, and our approach.
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Journey
This batch of direct mail focused on how getting out of debt isn't immediate, but payoff will be there with you the whole time. and as with the first, was also an introduction to Payoff.
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Savings
People like saving money. This direct mail's goal was really straightforward, showing people how much they could save with Payoff.
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Goodbye Credit Card Debt
We rebranded Payoff as Happy Money, with Payoff now as a subsidiary. These are some of the direct mails we've sent since the rebrand.
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